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And so it's definitely something you should not ignore. Adding metadata can be super quick once you get efficient with it. So please don't frustrate your listeners like that. And if I actually want to listen to that episode, at that time. So I have to like play the episode skip through the frickin 1015 minutes worth of ads just to figure out who the guest is.

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So whenever I download a whole bunch of interviews, because I want to check out whatever guests, I have no idea who's who. And they don't add metadata, which kills me because I know they have a ton of money to put towards our broadcast. The file names are just a bunch of letters and numbers, it's gibberish. For podcasts that don't add this metadata, it drives me insane, because once I download it, especially if they don't name the file with the title of the episode, I have no idea what file is what I listened to the podcast and Nerdist. And then I just play it from the SD card in which case it does not play in my app, it just plays in the general music player on my phone. So I download any podcast episodes that I want to listen to on flights or road trips to the SD card is in my phone. And my phone has very limited storage on itself, like on the actual device. Why do I need to add this stuff? whenever I travel, I don't like to use my data. Most people think well, I just listened to it inside my podcast app.

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So adding this information to your audio files will help if somebody either a downloads the file to listen to offline outside of their device, which surprisingly, there are quite a few people that do this. And then it would also probably have if you didn't notice that a copyright notice or a composer and all of that as metadata. And having actual CDs that we had for our music and audio books and things like that, whenever you put that CD into your car stereo or into your computer, to listen, it would have the information displayed, you will be able to know who the artist was, what the name of the song was, in your computer, it might even display the album artwork. Now, for those of you who are my age, so at least in your 30s, you probably remember the glory days of the 90s. So I'm going to go ahead and explain that first. Now, if you have no idea what metadata is, you may not understand the importance of this episode. In this episode, we are going to talk about tagging your audio files with metadata. If you're ready to get your voice and podcast out into the world, head over to podcasting for. So I created this podcast as a way to guide you through the process of launching and utilizing your very own podcast to help you grow your business and reach a new audience of adoring followers and potential clients. I realize not every new coach or consultant can afford to hire someone to help launch their show. I'm Britany Felix and I'm a podcast launch consultant who specializes in helping coaches and consultants utilize the power of podcasting as a way to build brand awareness and generate new leads for their business. There could an app or service one day that does pull from the metadata so, itвЂ™s better to be safe than sorry. ) However, for as quick as the process is, I do still tag all of my clients shows with ID3 tags for the other reasons mentioned in the episode and the fact that we donвЂ™t know how technology will evolve in the future. (You can learn more about the data behind this here. UPDATE: Since releasing this episode, itвЂ™s been discovered the ID3 tags/metadata donвЂ™t actually help as much with SEO as we in the industry originally thought.

Take a listen to this quick episode to find out why I, unlike a lot of professionals in my space, think you should tag your podcast episode audio files with metadata and exactly how you can do that in the easiest and quickest way possible. Is it a process that only takes a literal minute or two and potentially helps boost your website's SEO and helps some of your listeners out? Yes. Is it going to be the difference between your podcast being a huge success and not? No.

There are a lot of podcast editors and consultants who don't see the value of metadata, but I do. If you don't know what metadata is, you don't want to skip this episode.

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